How much strategy?

22 Jul 2015

Clearly, investing 200 hours of time into a strategy for a small and short-term project might be out of proportion, as might be the converse situation of not enough strategy for a major project. But the good news is the activities behind the thinking can be varied to suit, and flex according to scope – the variables are those of breadth and depth. VIEW


What is design?

22 Jul 2015

Then there is the act or process of designing. This, in a way, is a considerably more interesting notion of design, for it represents how we think, collaborate, conceive, consider and deliver – it is our minds at work combined in a judicious and creative way. VIEW


Do I look worried?

22 Jul 2015

An article about the changing dynamics of on-line (global) creative service provision.  VIEW